Upper Canada Mall – Prom Shop

We created this fun and flirty Prom Shop for Upper Canada Mall, a mall activation pop-up shop with prom vendors so teens could do all their shopping in one place. We kept it vibrant and fun, and loved how it turned out. We especially loved the colourful balloons!

GOAL: Transforming an unused unit into a prom shopping destination, and plan a VIP shopping party for contest winners.

SERVICES: Mall Activation Design, styling, VIP party planning and full coordination.

Upper Canada Mall: Prom pop-up shop mall activation

Oversized balloons with tassels hung from the central drop ceiling area of the store unit to create a focal point for photos under the seating area.

Upper Canada Mall: Prom pop-up shop mall activation
Upper Canada Mall: Prom pop-up shop mall activation

A custom acrylic sign for The Prom Shop was created for the floral wall that served as the backdrop for teens to take photos with their dresses.

Upper Canada Mall - Prom Shop

Sephora’s lash bar was an amazing way to get glammed up after choosing dresses.

We brought in a mobile nail bar for guests to get their nails prettied up.

Upper Canada Mall: Prom pop-up shop mall activation

For the VIP party, we ordered graduation themed appetizers like these graduation scroll petit fours (so cute!!).

Upper Canada Mall: Prom pop-up shop mall activation

Of course you can’t have prom without flowers, so we included blush floral arrangements to accent the seating area.

Upper Canada Mall: Prom pop-up shop mall activation
Upper Canada Mall: Prom pop-up shop mall activation
Upper Canada Mall: Prom pop-up shop mall activation

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It’s all the details! We selected colourful furniture to match the energetic aesthetic of the brand, pairing it with branded pillows and patio umbrellas. Alongside the colourful plants, it really made for a fun and chic lounge experience.

We also created an elevator bar pop-up that surprised office tower tenants at 3pm. Elevators doors opened to an immersive Malibu bar stocked with their latest ready-to-serve drinks from our bartender. Elevator was custom wrapped and a custom built bar was created that could clip into the existing handrail. It was such a fun way to “clock off” work.

Malibu brand activation - elevator pop up bar

The event was a huge hit for tenants and the brand! Guests clocked off to good food and Malibu cocktails, making for a great start to the weekend.